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The Comcast Credo

Our Credo

Comcast will deliver a superior experience to our customers every day. Our products will be the best and we will offer the most customer-friendly and reliable service in the market.

Our Promise

When Comcast was founded, Ralph J. Roberts’ dream was to bring more choice in content and a better quality television picture to our customers. Today, in an age of constantly changing technology, we are still committed to big dreams-and to making those dreams a reality for our customers, our employees, and the communities we serve.

Our promise is made real through:

  • The Customer's Experience
    We want our customers to be amazed with the choice Comcast offers, excited by the innovation Comcast provides and satisfied with the service and reliability of every interaction with Comcast.
  • The Reliability of Our Products
    High quality products and services are what our customers expect and what we will deliver.
  • Superior Products
    Superior Products offer more choice and value. Innovation is a constant at Comcast. We will continue to find new ways to give our customers more than ever before.

Comcast Touchstones

Our touchstones are our values. They define us as a company. They help us achieve consistent financial results. They lay the foundation for our future success. They are:

  • Ethics
    We will always act with the highest standards of honesty, fairness, and integrity.
  • Respect
    We will show respect for our customers and for each other.
  • Quality
    We will offer the finest and most reliable products available.
  • Flexibility
    We will always be open to new thinking and approaches, as this helps us adapt to an ever-changing marketplace.
  • Diversity
    We will respect and reflect the customers, communities, and cultures we serve.
  • Employee Focus
    We will invest in our people because our company can only be as strong as the people who work here.
  • Enthusiasm
    We will work with an unbridled passion for our customers and for our business.